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Search Engine Optimization - On Page

Search Engine Optimization (SEO) is a set of practices designed to improve the appearance and positioning of
web pages in organic search results.

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On Page SEO

Search Engine Optimization (SEO) is a set of practices designed to improve the appearance and positioning
of web pages in organic search results.

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Title Tags

Definition: The title tag is an HTML element that specifies the title of a web page.

Best Practices

  • Include relevant keywords naturally.
  • Keep it concise (50-60 characters).
  • Ensure it accurately describes the page content.
  • Make it compelling to improve click-through rates.

Meta Descriptions

Definition: A meta description is a brief summary of a web page’s content that appears under the title tag in search engine results.

Best Practices

  • Include important keywords.
  • Keep it within 150-160 characters.
  • Write persuasive descriptions to encourage clicks.
  • Ensure each page has a unique meta description.

Headings (H1, H2, H3, etc.)

Definition: HTML headings (H1-h3) structure the content on a page and make it easier to read.

Best Practices

Use a single H1 tag for the main title of the page.

Use H2 and H3 tags for subheadings.

Include keywords in headings where appropriate.

Ensure the headings are descriptive and relevant.

URL Structure

Definition: The URL is the web address of a page.

Best Practices

Keep URLs short, descriptive, and keyword-rich.

Use hyphens to separate words.

Avoid using special characters and numbers.

Ensure the URL is easy to read and understand.

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Content Quality

Definition: Content is the main text, images, videos, and other media on a web page.

Best Practices

Create original, high-quality content that provides value.

Focus on the user’s intent and needs.

Ensure the content is well-researched and accurate.

Use a natural language style that is engaging and easy to read.

Update content regularly to keep it fresh and relevant.

Internal Linking

Definition: Internal links connect different pages within the same website.

Best Practices

Use descriptive anchor text that includes keywords.

Link to relevant pages to enhance user experience.

Help search engines understand the site structure and the importance of pages.

Avoid excessive linking that can be seen as spammy.

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Image Optimization

Definition: Optimizing images involves improving image loading speed and ensuring they are search-engine friendly.

Best Practices

Use descriptive, keyword-rich file names.

Add alt text to describe the image content.

Compress images to reduce file size without compromising quality.

Use responsive images to ensure they display correctly on all devices.

Mobile-Friendliness

Definition: Mobile-friendliness refers to how well a website performs on mobile devices.

Best Practices

Use a responsive design that adapts to different screen sizes.

Ensure text is readable without zooming.

Make sure buttons and links are easily clickable.

Optimize for fast loading times on mobile networks.

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Technical Stack

Below are some of the technology tools and languages we are conversant in. As a top website redesign agency,
we keep ourselves abreast of the latest technology developments.

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HTML5

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CSS3

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JavaScript

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Bootstrap4

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Angular

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PHP7

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Codeigniter

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Laravel

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MySQL

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Jquery

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986+

Finished Project

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896+

Happy Clients

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396+

Skilled Experts

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15+

Experience

TESTIMONIALS
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Benefits of Using PrestaShop

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Customization

Highly customizable to fit unique business needs.

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Cost-Effective

Free to use with affordable premium themes and modules.

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Community Support

Large community of developers and users offering support, modules, and plugins.

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Scalability

Suitable for small startups to large enterprises.

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